Viral Esoterica is for startups building data tools with domain-specific functionality for niche markets/sectors. By reading this bi-weekly newsletter, you’ll learn how to write compelling content that spreads organically to the teams and individuals who need your software, no matter how technical or even esoterica the subject is.
My name is Jesse Johnson and I've spent over a decade writing surprisingly popular blogs and newsletters about esoteric technical topics: low-dimensional geometric topology, the geometry of machine learning models and most recently data management tools for early-stage drug discovery biotech.
That last one is where I realized just how lost the folks in these niche sectors are when it comes to finding the tools they need. And also the financial value of teaching them.
I would love to teach every organization in every data niche how to identify and evaluate the software that will make them more data driven. But I can’t do it alone. If your potential users are struggling to figure out why they need you, then it’s your responsibility to help them figure it out.
Click the subscribe button below, and let’s get to work.
